Mysterious New York R&B artist, Loby, has rebranded with a focus on new beginnings with his upcoming song “So Gone.” This song is a departure from somber stories of heartbreak and shows a more confident, sensual side to his music. “So Gone” drops on January 17th and promises listeners a different side of Loby.

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If you’re looking for something fresh and original, Loby delivers an experience you can’t afford to miss out on. ‘So Gone’ showcases a unique writing style and a powerful lead that you can’t turn away from. And it’s a rather calming production that highlights the insane potential Loby has to offer going forward. Check it out for yourself and let us know what you think.

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